phreakf4 wrote:Before and after RIAT (and several other air shows) this same old "we" don't want the "crap", "non-aviation" stalls and other "attractions "."we" just want aircraft and aviation related stalls and therefore the audience in general does not want them either appears.
Rubbish. Try actually looking around the show rather than "claiming your spot" on the crowdline and not leaving it except for food and toilet breaks until the flying (or at least that part of it which is not too "boring" because it doesn't involve afterburning jets) is over.
Or maybe those expressing this narrow point of view think that the stall-holders are too thick to realise that no-one wants them there and no-one will buy their "crap" (which to be fair some of it is) but are so stupid that they come back year after year to occupy a pitch which by all accounts costs them considerably more than they would pay at other events (even Sunday Markets) which are being held on the same day, just so that they can lose some more money.
Clearly that is not the case, and the traders return each year because they know that a significant proportion of the audience is interested in browsing the stalls and even buying the "tat" and "crap".
The plain fact is that some "enthusiasts" are so blinkered in their approach that they still believe that a show the size of RIAT could exist on the entry fees of "enthusiasts" alone despite the fact that a goodly number of said "enthusiasts" will not pay the entry fee at all but prefer to freeload on the outside. Strange that so many deride Duxford "because you can't get decent shots from crowdside due to shooting into the sun", then go to Totterdown and Rhymes and shoot runway and taxi shots into the sun all day .......and then criticise a show for which they are not prepared to pay!)
Even if no "enthusiasts" turned up at all, the show would probably survive, whereas if "Joe Public" didn't turn up it would be doomed.
You obviously did not go to early IATs or Mildenhall shows.
Somehow they had zero or near zero tat and non aviation things yet were extremely successful.
I know it is novel but families seemed happy enough watch aircraft at an airshow.
The shows must have had some indepth marketing to come up with such engagement strategies!